You have 3 seconds to capture your prospect’s attention and get them to open a cold email. Using Noble, you can mention names of users/customers that the prospect knows/recognizes in the subject line and email body to cut through the noise, build trust, and increase the likelihood of booking a demo. Noble will automatically add the names to your outbound sequences - no prep work needed.
Noble integrates directly with your email platform (such as Outreach, Apollo, Salesloft, etc.) to enhance your outbound strategy. It analyzes demographic information—like shared work history, educational background, industry, and similar job roles—to recommend users or customers that your prospect is likely to know or recognize.
You can then insert these recommended names as snippets into your email sequences (see templates below). Noble does not rely on LinkedIn connections, since prospects typically only recognize about 5% of their LinkedIn network. Instead, Noble uses more reliable data sources like customer lists provided by your team, or publicly available information such as website logo walls, customer stories, and job descriptions to determine who uses your product.
Roughly 75% of prospects will recognize at least one of the users or customers that Noble suggests. Vendors with larger customer lists often see even higher match rates. These peer-based references create familiarity and trust, giving your outreach a more personalized and credible touch.